HugAmp

Category : News

HugAmp

It’s been quite a while since I showed some new work on this blog. Following is a custom toy I created for a group show featuring Blamo’s “Hug” resin mini toy.

I wanted to convey the idea of a hugging toy on a different level. While the original shows a creature offering a hug, my custom shows a somewhat similar creature actually hugging (something). The process was not particularly complicated as I just had to open up the original in a way that it would fit on the hinges of the clamp and then blend the two together. Finding a way to incorporate a believable typographic treatment was a little more difficult but with a bit of patience I managed to cut out the letters and put them where the brand name of the original clamp’s product was.

HugAmp Hugging Dinosaur

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